About the Founder
Joyce Oghogho Usiobaifo is a visionary woman whose journey spans continents and cultures. With professional roots in Germany's healthcare system and ancestral ties to Africa's healing traditions, she brings integrity, empathy, and excellence to JoE's Organics.
Her work in the University Hospital informs the brand's commitment to safety and effectiveness. Her love for fitness and holistic living ensures that every product is tested, trusted, and tailored for real life.
Joyce is a trained Verkäuferin, educated in Germany, combining professional healthcare expertise with a passion for holistic wellness.
Vision
Skincare and fitness are not luxuries—they are essential for modern women balancing careers, families, and personal health.
Mission
To provide affordable, organic solutions that nurture the body and soul, while guiding families toward healthier lifestyles.
Why JoE's Organics Matters Today
In modern times, our bodies are exposed to stress, pollution, and synthetic overload. JoE's Organics offers a return to balance:
Holistic Healing
Products that work with the body's rhythms, not against them.
Cultural Wisdom
Ingredients and rituals inspired by African, European, and global traditions.
Multigenerational Care
From newborns to elders, our range supports every age with dignity.
Empowered Living
Encouraging self-care, community care, and sustainable choices.
